Digital Lumens
This B2B campaign re-positioned Digital Lumen lights at the center of intelligently connected smart facilities.
We talk about a revolution that comes when you connect lights to intelligent sensors that can do everything from regulating temperature and humidity to telling you where your workers or customers are spending their time in the warehouse or store.
What you can see and measure you can improve.
The tag line for Digital Lumen lights.
GO was the shorthand version of genius overhead.
The graphic building blocks for all communications.
The Digital Lumens Innovation Center was a virtual warehouse Disney like tour of the benefits of an intelligent facility.
The DL home page included energy savings live for all the facilities with GO.
Managers of stores, plants, warehouse facilities had the app showing live savings created by GO smart lighting.
